Symantec came up with fresh idea to advertise their Norton software outdoors:
The guy throwing away his laptop – this means to me the “speed of throwing laptop away”. Actually this is precisely my case a month ago.. (the rest is here)
San Jose city library has a huge collection of foreign language books. Clearly they can’t just drop them on the shelves randomly, books must be arranged in alphabetical order by the author’s name. But there’s a problem: many foreign languages are written in non-English letters, and some aren’t even using letters at all…
As we have moved to designfail.org, please read the rest there.
Bringing the buyers’ experience to the 21st century, Borders bookstores have several computer terminals scattered around the floor. It would seem the only thing accessible through those terminals is an intranet server that allows you to search for books. Great idea, isn’t it? Now I can just type in the title I want and it should tell me on which shelf that book is located!
Well, not quite:
Likely in the store, how helpful! Especially considering that even the non-profit local library tells you exactly where the book is. I suppose the rationale behind not showing exactly where the book is located is to make me wander around looking for it, thus possibly picking up something that I didn’t initially want. But honestly, to me it’s just another reason to go to Amazon instead 😉
And really, why not at least say for sure, whether the title is available in this store or not. I don’t think it is that hard.